Saturday, May 25, 2013

G120 E-Reading Book Power: A Platform for Writing, Branding, Positioning & Publishing

Title of the book: Book Power A platform for writing, branding, positioning and publishing

Author: Kytka Hilmar-Jezek

Publisher: Be More Network

Publishing Date: 2013

ISBN: 978-0615771779

Summary:

Learn how to build a powerful platform from writing your book, brand and position yourself as an author for greater reach, impact, profits and success. Kytka Hilmar-Jezek reveals the perfect road map to not only get you started to write, but to help you complete the process in an easy and gamified way. She outlines how you can create a best seller by using positioning and branding and why you need a powerful expert author platform. She teaches you how to develop a winning book strategy AND a full product line around your knowledge! This book is invaluable for any author that is ready to succeed is today's marketplace. This book shows the power of having a published book and completely demystifies what writing a book entails. You will be inspired to get your own expertise on paper as quickly as possible. Book Power is a comprehensive, user-friendly 'how to' guide that will not only help you take your dreams to fruition but will show you how to collectively create, design and market your book. This book explains the expert authority that writing your own book delivers, or the exponential leverage that author branding adds to your results. Book Power is a results based system that covers everything you need to become a published author in today's world and position your work and yourself in a way that adds massive value to even more people!

Other Works:

According to Goodreads site, she wrote Reiki for Children, Waldorf Community Exchange: Wit & Wisdom of the World's Waldorf Moms, Born To Learn and The Growing Entrepreneur

Background of author: 
(from goodreads.com)
url
http://www.goodreads.com/kytka

born
in Prague, Czech Republic

gender
female

website
http://www.kytkamedia.com

twitter username
kytka

genre
Health, Mind & Body, Parenting & Families, Religion & Spirituality

member since
February 2011

About this author

Kytka Hilmar-Jezek is the bestselling author of Reiki for Children, Born To Kytka Hilmar-Jezek, is a Best Selling Author of Reiki for Children, Waldorf Community Exchange, Born To Learn, The Growing Entrepreneur and Book Power. She founded Waldorf Homeschoolers in 1996 and has been an active voice in alternative education since.

Known as the Expert Builder, Product Creation Wiz, Positioning Guru, Natural Parenting Expert and Raw Foods Mom, Kytka is a mover and shaker who continuously challenges the status quo and introduces people to a New Paradigm way of being. She is an international speaker and an inspirational powerhouse. She is dedicated to assisting you harness your full potential.

Kytka's speaking style is real, raw and relevant to the pressing issues of today. Her approachable personality tends to have people perceive her more as a Luminary than just a Leader, because she tends to light the path for others by being a living example of the subject matter she speaks about. As they say, "the proof is in the pudding" and you only need spend a few moments with her family to see that what she advocates and practices, works!

Awards
Education Revolution Hall of Fame
Presidential Awards for Volunteering
Presidential Awards for Community Service

Theme:

"No matter where you are now, there is hope. Within these pages lie a powerful game plan and manual to the elusive world of authors, speakers, and experts. Book Power is the playbook that defines each step of the path to positioning yourself as the authority in your field." (Page 9 on my e-reader, Introduction)

Problem addressed: 

If you are struggling with business or how to use the media or perhaps what you have to do to become a popular author, then this book will address the issues. One quick thing is that I suspect the book is geared towards Non-fiction writers, although fiction writers can also use the advice written in the pages.

Summary of content:

Instead of it being a stressful situation, the author encourages the audience to think of it as a game and explains why. She introduces the reader to various operations and then breaks it down into operations and missions, separating the game into nine levels.

Thesis:

"Today's winners are the players who rise to the top, the ones who are the most seen and heard. But do you ever stop to consider why we choose to turn our focus to them in the first place? What makes them winning experts? I repeat: It is a special combination of branding, positioning, and publishing on a congruent platform aligned with their unique message. They didn't get there by luck; they knew how to play their position." (page 9-10 of my e-reader, introduction)

Main Points:
I will not list every single thing for table of contents, but will list one per section.

*Play to win
*Start Now
*Team
Operation:
*Construct
Operation
*Alignment
Operation
*Create
Operation
*Capture
Operation
*Social media
Game Plan which turn to levels
Level One
*Mission Cover Design
Level Two
*Mission Interior Layout
Level Three
*Mission Content Curation
Level Four
*Mission Transcribe
Level Five
*Mission Replay
Level Six
*Mission On Target
Level Seven
*Operation Cover-up
Level Eight
*Mission Distribution
Level Nine
*Mission Promotion
Afterword

Why its interesting and informative:

I never knew there was a difference between foreword and introduction, or that so much will go into even self publishing and trying to earn money from the venture. In here the author strongly encourages her readers to see this as a game instead of the tedious work, and also breaks things down into little steps and gets people acquainted with reality of self publishing, that even if you do self publish but dream of being big, it will take a lot of work.

Supports thesis:

Although I hadn't tried her steps, the thesis is supported and she does talk about things in micro-detail so it doesn't sound vague or overwhelming to the new authors.

Address Issues:

In her first chapter, the author describes the idea of playing games, how games encourage people to play to win, and then adeptly mixes the game playing into the business and how much people want to come along instead of sitting out on the bench or how people quit. She encourages people not to give up and to continue playing the game, mentioning how if we continue, we will stumble on to greatness.

Ideas in book vs larger ideas:

This is an easy book to read, and the steps are broken down and format is written as a game-play, with the author encouraging readers to celebrate success once they are done with level, except this type of game applies to publishing a book and to real life. I would guess anyone with the right ingredients can become great.

Agree/Disagree: 

Although I hadn't tried out the steps, I was surprised by some of them, such as incorporating keywords and the title to make the book easier to find, (does it apply to fiction I wonder?) or using a tape recorder to hear yourself talk and then asking someone else to transcribe the tape.

Sources:

Throughout the book the author does advertise and credit the sources she has used. She also encourages the reader to check out her website for more free material and she does follow her own advice.

Conclusion: 

I did enjoy learning and reading the book, although my version wasn't suited towards e-pub. Few times I had to endlessly cycle through multiple blank pages which was annoying for me. This is not an overwhelming read and I highly encourage people or future authors to read it, at least those considering self publishing.

Quick notes: I would like to thank the author for the opportunity to read and review the book.

4 out of 5
(0: Stay away unless a masochist 1: Good for insomnia 2: Horrible but readable; 3: Readable and quickly forgettable, 4: Good, enjoyable 5: Buy it, keep it and never let it go.)

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